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	<title>Copywriting, blogging, white papers, social media, marketing strategy &#187; success</title>
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	<link>http://www.themarcompass.com</link>
	<description>A Point of Reference for the Trailblazing Marketer</description>
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		<title>Getting Social? Get Serious!</title>
		<link>http://www.themarcompass.com/2011/03/29/getting-social-get-serious/</link>
		<comments>http://www.themarcompass.com/2011/03/29/getting-social-get-serious/#comments</comments>
		<pubDate>Tue, 29 Mar 2011 22:57:28 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Integrated Marketing]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[custom facebook page]]></category>
		<category><![CDATA[facebook business page]]></category>
		<category><![CDATA[facebook like]]></category>
		<category><![CDATA[follow]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[retweet]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[Tweet]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=1030</guid>
		<description><![CDATA[At first social media may be considered trivial. But if you're thinking about entering into social media marketing, you better get serious about it.]]></description>
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		<title>Gather Ye Rosebuds While Ye May…Take Advantage of What&#8217;s Happening Right Now</title>
		<link>http://www.themarcompass.com/2011/01/31/gather-ye-rosebuds-while-ye-may%e2%80%a6take-advantage-of-whats-happening-right-now/</link>
		<comments>http://www.themarcompass.com/2011/01/31/gather-ye-rosebuds-while-ye-may%e2%80%a6take-advantage-of-whats-happening-right-now/#comments</comments>
		<pubDate>Mon, 31 Jan 2011 20:07:23 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Life in General]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[achievement]]></category>
		<category><![CDATA[life]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=966</guid>
		<description><![CDATA[Take advantage of what’s happening right now. You are in perfect position for whatever it is you want to accomplish.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2011/01/31/gather-ye-rosebuds-while-ye-may%e2%80%a6take-advantage-of-whats-happening-right-now/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>RePost: Three B2B Social Media Myths And Why You Should Ignore Them</title>
		<link>http://www.themarcompass.com/2010/02/23/repost-three-b2b-social-media-myths-and-why-you-should-ignore-them/</link>
		<comments>http://www.themarcompass.com/2010/02/23/repost-three-b2b-social-media-myths-and-why-you-should-ignore-them/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 23:28:34 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Integrated Marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Podcasting]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[b2b and social media]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business blogs]]></category>
		<category><![CDATA[corporate blogs]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media myths]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=568</guid>
		<description><![CDATA[I thought that Diana did such a great job debunking this widely believed social media myths, that I'd reprint them here. These 3 Myths of Social Media that Dianna describes can often prevent a company from even considering social media as a viable part of their marketing plan. ]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2010/02/23/repost-three-b2b-social-media-myths-and-why-you-should-ignore-them/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
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		<title>Where the Pros Reveal Their White Paper Marketing Secrets</title>
		<link>http://www.themarcompass.com/2010/01/05/where-the-pros-reveal-their-white-paper-marketing-secrets/</link>
		<comments>http://www.themarcompass.com/2010/01/05/where-the-pros-reveal-their-white-paper-marketing-secrets/#comments</comments>
		<pubDate>Tue, 05 Jan 2010 21:04:25 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[copywriting]]></category>
		<category><![CDATA[Freelancing]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[White Papers]]></category>
		<category><![CDATA[Ardath Albee]]></category>
		<category><![CDATA[Bob Bly]]></category>
		<category><![CDATA[Brian Carroll]]></category>
		<category><![CDATA[Gordon Graham]]></category>
		<category><![CDATA[Jill Konrath]]></category>
		<category><![CDATA[Joe Pulizzi]]></category>
		<category><![CDATA[John Jantsch]]></category>
		<category><![CDATA[Jonathan Kantor]]></category>
		<category><![CDATA[michael stelzner]]></category>
		<category><![CDATA[Roger C. Parker]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[summit]]></category>
		<category><![CDATA[white paper]]></category>
		<category><![CDATA[whitepaper]]></category>
		<category><![CDATA[writing white papers]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=533</guid>
		<description><![CDATA[Join me at White Paper Success Summit 2010: This live online event will empower you to attract quality leads and grow your business with educational white papers. The world's leading white paper experts will show you how. Join Michael Stelzner (author, Writing White Papers), Bob Bly (author, White Paper Marketing Handbook), John Jantsch (author, Duct Tape Marketing), Brian J. Carroll (author, Lead Generation for the Complex Sale), Jill Konrath (author, Selling to Big Companies), Roger C. Parker (author, White Paper Design that Sells), Joe Pulizzi (author, Get Content Get Customers), Ardath Albee (author, eMarketing Strategies for the Complex Sale), Jonathan Kantor (author, Crafting White Paper 2.0) and many others! Attend from your home or office.  Tickets half-off until Jan. 6th. ]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2010/01/05/where-the-pros-reveal-their-white-paper-marketing-secrets/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Boost Productivity, Enhance Creativity</title>
		<link>http://www.themarcompass.com/2009/10/13/boost-productivity-enhance-creativity/</link>
		<comments>http://www.themarcompass.com/2009/10/13/boost-productivity-enhance-creativity/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 13:49:10 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Freelancing]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=458</guid>
		<description><![CDATA[Grounding yourself twice a day gives your mind a chance to catch up - if you practice this, I bet you'll be more productive and more creative when you need to be.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/10/13/boost-productivity-enhance-creativity/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Book Review: The Element &#8211; How Finding Your Passion Changes Everything by Ken Robinson</title>
		<link>http://www.themarcompass.com/2009/07/07/book-review-the-element-how-finding-your-passion-changes-everything-by-ken-robinson/</link>
		<comments>http://www.themarcompass.com/2009/07/07/book-review-the-element-how-finding-your-passion-changes-everything-by-ken-robinson/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 15:55:37 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[book review]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[finding your element]]></category>
		<category><![CDATA[ken robinson]]></category>
		<category><![CDATA[life]]></category>
		<category><![CDATA[reading]]></category>
		<category><![CDATA[Recommended Reading]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[the element]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=370</guid>
		<description><![CDATA[ The first time I heard the phrase “in your element”, I was about 20 years old and visiting a history museum with my mom. At one point during our visit she turned to me and said, “You’re really in your element here.” At the time I just smiled and thought, “I wonder what she means by that?” Years later I am reading The Element: How Finding Your Passion Changes Everything by Ken Robinson and remembering that day – finally getting what my mom was trying to say to me. Pity I didn’t get it – and she didn’t elaborate then!]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/07/07/book-review-the-element-how-finding-your-passion-changes-everything-by-ken-robinson/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Lost a Client? Got Beat Out on a Bid? Maybe the Prospect Just Wasn&#8217;t That Into You. 5 Ways to Increase Your Likability Factor</title>
		<link>http://www.themarcompass.com/2009/07/03/5-ways-to-increase-your-likability-factor/</link>
		<comments>http://www.themarcompass.com/2009/07/03/5-ways-to-increase-your-likability-factor/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 20:40:58 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Life in General]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[how to be more likable]]></category>
		<category><![CDATA[likability]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[tips to being likable]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=365</guid>
		<description><![CDATA[They say that you should not take business personally...but most deals start on a personal level. Likability can be the deciding factor as to whether you're successful or not. Here are 5 tips to quickly improve your likability.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/07/03/5-ways-to-increase-your-likability-factor/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Malcolm Gladwell Defining Success: Meaningful Work through Passion, not Genius</title>
		<link>http://www.themarcompass.com/2009/04/22/malcolm-gladwell-defining-success-meaningful-work-through-passion-not-genius/</link>
		<comments>http://www.themarcompass.com/2009/04/22/malcolm-gladwell-defining-success-meaningful-work-through-passion-not-genius/#comments</comments>
		<pubDate>Wed, 22 Apr 2009 15:57:10 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Life in General]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[blink]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business author]]></category>
		<category><![CDATA[malcom gladwell]]></category>
		<category><![CDATA[meaningful work]]></category>
		<category><![CDATA[motivational]]></category>
		<category><![CDATA[outliers]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[work life]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=287</guid>
		<description><![CDATA[Learning from Bill Gates and the Beatles. At the Dreamforce conference in San Francisco, Malcolm Gladwell, author of "Blink" and "Outliers," gives two examples of hard work that later looked like genius...]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/04/22/malcolm-gladwell-defining-success-meaningful-work-through-passion-not-genius/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Using Twitter: Tweet, Follow or Get Out of The Way</title>
		<link>http://www.themarcompass.com/2009/04/21/using-twitter-tweet-follow-or-get-out-of-the-way/</link>
		<comments>http://www.themarcompass.com/2009/04/21/using-twitter-tweet-follow-or-get-out-of-the-way/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 16:26:45 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[customer service]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[how to use twitter]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[micro blogging]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[Tweeting]]></category>
		<category><![CDATA[twittering]]></category>
		<category><![CDATA[using twitter]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=277</guid>
		<description><![CDATA[Much has been said about the micro-blogging service, Twitter - and there is still much to say as the service continues to mature, grow and morph. We have only scratched the surface of what micro blogging has to offer, and Twitter is leading the way.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/04/21/using-twitter-tweet-follow-or-get-out-of-the-way/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Social Media Marketing Just a Veil for &#8220;Real&#8221; Work?</title>
		<link>http://www.themarcompass.com/2009/04/02/is-social-media-marketing-a-veil-for-real-work/</link>
		<comments>http://www.themarcompass.com/2009/04/02/is-social-media-marketing-a-veil-for-real-work/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 18:41:19 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[marketing tools]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=257</guid>
		<description><![CDATA[Many argue that it is just a way to waste time, something no one can afford these days. Like anything else, social media marketing can seem like a diversion from the "real" work at hand - especially to those who don't fully understand how and why it is relevant for success. ]]></description>
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		<slash:comments>2</slash:comments>
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