Viral Marketing
RePost: Three B2B Social Media Myths And Why You Should Ignore Them
Tuesday, February 23rd, 2010I thought that Diana did such a great job debunking this widely believed social media myths, that I’d reprint them here. These 3 Myths of Social Media that Dianna describes can often prevent a company from even considering social media as a viable part of their marketing plan.
How To Implement a Content Marketing Strategy in Six Steps
Monday, February 1st, 2010What is content marketing and why is it important? The short (very short) answer is that content marketing is highly targeted, problem-solving, educational content that fits perfectly into an integrated marketing plan.
What Is Viral Marketing?
Wednesday, January 20th, 2010Getting something to go viral is not easy and not everything is a good viral candidate. It has to seem natural. You can force viral. All you can do is create something – a video, a photo, etc. – put it out there and hope it gets picked up. Of course its easier now to do viral marketing than it was even 5 years ago. Because of Twitter, Facebook, YouTube and the rest, more people are on line for more hours and so your change of being seen is greater. And getting seen is half the battle.
