A Recent Article Explores Some of the Dangers of Social Media Marketing
Friday, March 5th, 2010I love to promote social media to my clients as a way to really get in touch with their customers on a more personal and therefore deeper level. But there are pitfalls as suggested in this article by Tom Chandler
Carl Lewis & Facebook: Do You Delete Comments and Posts?
Thursday, February 25th, 2010This reader was interested to know if people also took advantage of the fact that on Facebook you can delete your comments and posts, as well as other people’s comments and posts on your profile. I have on one occasion deleted a message someone posted to my profile. And I think I had a valid reason to do so…
RePost: Three B2B Social Media Myths And Why You Should Ignore Them
Tuesday, February 23rd, 2010I thought that Diana did such a great job debunking this widely believed social media myths, that I’d reprint them here. These 3 Myths of Social Media that Dianna describes can often prevent a company from even considering social media as a viable part of their marketing plan.
You Think We Don’t Text? We do.
Monday, January 25th, 2010As a practicing Catholic, I often worry that the church is perpetually behind the times expecting people to come to it – instead of going to them. Well last week on World Communications Day, the Pope posted a message to Priests on the Vatican web site that invited and entreated them to get on line!
Managing Multiple Twitter Accounts
Friday, November 13th, 2009Good marketers know that targeted messages are the most powerful. So for many, expecting one Twitter account to cover all the bases for all customers and prospects just isn’t good marketing. So now the question arises…how to manage multiple twitter accounts?
Put That Qwerty Keyboard Down! Twitter Is Not A Toy!
Tuesday, September 15th, 2009In spite of being an easy target for ridicule (mostly by those who don’t know what it is for, hence this post), Twitter can be a very useful little tool. Twitter lets you tell a lot of people a little something with one, succint post. If you can get the right people to follow you, you’re sending a highly targeted message.
Five Top Social Media Marketing Must-Haves for Newbies
Thursday, July 16th, 2009Want to jump into the social media marketing pool, but not sure just how deep you should go? Here are 5 top social media must-haves to get you started.
People Are Talking About You…
Wednesday, May 27th, 2009You may be thinking right now, “Nope. No one’s talking about me on the Internet.” That could be true, but even if no one is talking about you today, they may be talking about you tomorrow. Use Google Alerts to track the conversations.
Using Twitter: Tweet, Follow or Get Out of The Way
Tuesday, April 21st, 2009Much has been said about the micro-blogging service, Twitter – and there is still much to say as the service continues to mature, grow and morph. We have only scratched the surface of what micro blogging has to offer, and Twitter is leading the way.
Is Social Media Marketing Just a Veil for “Real” Work?
Thursday, April 2nd, 2009Many argue that it is just a way to waste time, something no one can afford these days. Like anything else, social media marketing can seem like a diversion from the “real” work at hand – especially to those who don’t fully understand how and why it is relevant for success.
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