The most enticing headlines and subject lines are short (8-10 words) and pack a punch. They also engage the reader by offering information that is important to them. That’s key – your message has to be about your audience, not about you.
Entries Tagged as 'power of words'
Is It Better To Open With A Question? How To Write Enticing Headlines & Subject Lines for Blogs, Emails and E-Newsletters
June 3rd, 2010 · 1 Comment · Blogging, Content Marketing, copywriting, Email Marketing, marketing, power of words, Social Marketing, web 2.0
Tags: drawing your reader in·enticing headlines·how to write good headlines·powerful subject lines·writing headlines·writing subject lines
How To Implement a Content Marketing Strategy in Six Steps
February 1st, 2010 · No Comments · Blogging, Case Studies, Content Marketing, copywriting, Email Marketing, Integrated Marketing, marketing, power of words, Social Marketing, Viral Marketing, White Papers
What is content marketing and why is it important? The short (very short) answer is that content marketing is highly targeted, problem-solving, educational content that fits perfectly into an integrated marketing plan.
Tags: content·Content Marketing·marketing·marketing plan·strategy
You Think We Don’t Text? We do.
January 25th, 2010 · No Comments · Blogging, Integrated Marketing, power of words, Social Marketing, Twitter, web 2.0
As a practicing Catholic, I often worry that the church is perpetually behind the times expecting people to come to it – instead of going to them. Well last week on World Communications Day, the Pope posted a message to Priests on the Vatican web site that invited and entreated them to get on line!
Tags: blogs·catholic·communications·Facebook·pope·pope benedict·priests·Twitter·vatican·web 2.0
