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	<title>Copywriting, blogging, white papers, social media, marketing strategy &#187; Book Review</title>
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	<description>A Point of Reference for the Trailblazing Marketer</description>
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		<title>Doing Good is Good for Business &#8211; The Chocolate Wars</title>
		<link>http://www.themarcompass.com/2011/01/03/doing-good-is-good-for-business-the-chocolate-wars/</link>
		<comments>http://www.themarcompass.com/2011/01/03/doing-good-is-good-for-business-the-chocolate-wars/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 14:30:10 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[bourneville]]></category>
		<category><![CDATA[cadbury]]></category>
		<category><![CDATA[chocolate wars]]></category>
		<category><![CDATA[deborah cadbury]]></category>
		<category><![CDATA[fry]]></category>
		<category><![CDATA[hershey]]></category>
		<category><![CDATA[roundtree]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=945</guid>
		<description><![CDATA[Just finished reading Chocolate Wars: The 150-Year Rivalry Between the World&#8217;s Greatest Chocolate Makers by Deborah Cadbury. I highly recommend this book to anyone who loves chocolate and a good story about business, creativity and competition. Chocolate Wars is the story of early chocolatiers and their passion not only for chocolate and the chocolate business, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Great Work by Thomas Berry – A Book Review</title>
		<link>http://www.themarcompass.com/2010/10/11/the-great-work-by-thomas-berry-%e2%80%93-a-book-review/</link>
		<comments>http://www.themarcompass.com/2010/10/11/the-great-work-by-thomas-berry-%e2%80%93-a-book-review/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 15:40:02 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[cosmology]]></category>
		<category><![CDATA[ecology]]></category>
		<category><![CDATA[our way into the future]]></category>
		<category><![CDATA[religious philosophy]]></category>
		<category><![CDATA[the great work]]></category>
		<category><![CDATA[theology]]></category>
		<category><![CDATA[thomas berry]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=832</guid>
		<description><![CDATA[The subtitle to Thomas Berry's book is “Our Way Into The Future” and it is a sort of guide about how we need to go forward in this life on earth. But The Great Work is also a history book that timelines how we got to where we are: in environmental and moral peril.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2010/10/11/the-great-work-by-thomas-berry-%e2%80%93-a-book-review/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Highly Recommended Reading for Anyone Wanting to Create Magic in their Lives: Click – The Magic of Instant Connections by Ori Brafman and Rom Brafman</title>
		<link>http://www.themarcompass.com/2010/05/05/highly-recommended-reading-for-anyone-wanting-to-create-magic-in-their-lives-click-%e2%80%93-the-magic-of-instant-connections-by-ori-brafman-and-rom-brafman/</link>
		<comments>http://www.themarcompass.com/2010/05/05/highly-recommended-reading-for-anyone-wanting-to-create-magic-in-their-lives-click-%e2%80%93-the-magic-of-instant-connections-by-ori-brafman-and-rom-brafman/#comments</comments>
		<pubDate>Wed, 05 May 2010 19:20:31 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[book review]]></category>
		<category><![CDATA[click the magic of instant connections]]></category>
		<category><![CDATA[clicking]]></category>
		<category><![CDATA[connections]]></category>
		<category><![CDATA[flow]]></category>
		<category><![CDATA[human interaction]]></category>
		<category><![CDATA[in the zone]]></category>
		<category><![CDATA[interpersonal relationships]]></category>
		<category><![CDATA[making connections]]></category>
		<category><![CDATA[ori brafman]]></category>
		<category><![CDATA[quick set intimacy]]></category>
		<category><![CDATA[Recommended Reading]]></category>
		<category><![CDATA[rom brafman]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=631</guid>
		<description><![CDATA[Highly Recommended Reading for Anyone Wanting to Create Magic in their Lives: Click – The Magic of Instant Connections by Ori Brafman and Rom Brafman]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2010/05/05/highly-recommended-reading-for-anyone-wanting-to-create-magic-in-their-lives-click-%e2%80%93-the-magic-of-instant-connections-by-ori-brafman-and-rom-brafman/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book Review: Super Freakonomics</title>
		<link>http://www.themarcompass.com/2009/11/24/book-review-super-freakonomics/</link>
		<comments>http://www.themarcompass.com/2009/11/24/book-review-super-freakonomics/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 15:15:20 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[book review]]></category>
		<category><![CDATA[business reading]]></category>
		<category><![CDATA[freakonomics]]></category>
		<category><![CDATA[Recommended Reading]]></category>
		<category><![CDATA[stephen dubner]]></category>
		<category><![CDATA[steven levitt]]></category>
		<category><![CDATA[super freakonomics]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=503</guid>
		<description><![CDATA[In spite of the overly witty full title - Super Freakonomics Global Cooling, Patriotic Prostitutes and Why Suicide Bombers Should Buy Life Insurance - the book is actually a fascinating tale of how economics plays into even the most bizarre areas of modern life. ]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/11/24/book-review-super-freakonomics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kabul 24: A Story of Faith, Hope, Courage and Survival</title>
		<link>http://www.themarcompass.com/2009/10/16/kabul-24-a-story-of-faith-hope-courage-and-survival/</link>
		<comments>http://www.themarcompass.com/2009/10/16/kabul-24-a-story-of-faith-hope-courage-and-survival/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 13:30:14 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[afghanistan]]></category>
		<category><![CDATA[ben pearson]]></category>
		<category><![CDATA[henry o arnold]]></category>
		<category><![CDATA[kabul 24]]></category>
		<category><![CDATA[michael w smith]]></category>
		<category><![CDATA[Shelter Now International]]></category>
		<category><![CDATA[SNI]]></category>
		<category><![CDATA[taliban]]></category>
		<category><![CDATA[war in the middle east]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=467</guid>
		<description><![CDATA[We are desensitized thanks to sound bites and casualty statistics that have become mundane. We are jaded thanks to pundits with their own agendas. We are operating in an everyday reality that makes it impossible for us to understand what happened to the people in this story...until we read this book.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/10/16/kabul-24-a-story-of-faith-hope-courage-and-survival/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book Review: Fearless by Max Lucado</title>
		<link>http://www.themarcompass.com/2009/09/08/book-review-fearless-by-max-lucado/</link>
		<comments>http://www.themarcompass.com/2009/09/08/book-review-fearless-by-max-lucado/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 19:27:55 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[dealing with fear]]></category>
		<category><![CDATA[defeating fear]]></category>
		<category><![CDATA[fearless]]></category>
		<category><![CDATA[fearless life]]></category>
		<category><![CDATA[inspirational]]></category>
		<category><![CDATA[max lucado]]></category>
		<category><![CDATA[recommeded reading]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=410</guid>
		<description><![CDATA[Freedom from fear is a liberation we all deserve - it is our God-given right. So even if you think you're not afraid of anything, pick up a copy of Fearless: Imagine Your Life Without Fear by Max Lucado. You may not even realize that you're afraid, or what your fear is doing to you and those around you.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/09/08/book-review-fearless-by-max-lucado/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book Review: Power and Influence Through Storytelling in The Story Factor by Annette Simmons</title>
		<link>http://www.themarcompass.com/2009/09/01/book-review-power-and-influence-through-storytelling-in-the-story-factor-by-annette-simmons/</link>
		<comments>http://www.themarcompass.com/2009/09/01/book-review-power-and-influence-through-storytelling-in-the-story-factor-by-annette-simmons/#comments</comments>
		<pubDate>Mon, 31 Aug 2009 19:27:02 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[power of words]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[annette simmons]]></category>
		<category><![CDATA[how to influence people]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[power of stories]]></category>
		<category><![CDATA[the story factor]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=399</guid>
		<description><![CDATA[Buy The Story FactorThe Story Factor (2nd Revised Edition) is recommended reading for anyone seeking to increase their power of influence in any situation. This book offers examples and instruction of how good storytellers develop and how we all have the potential to become one.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/09/01/book-review-power-and-influence-through-storytelling-in-the-story-factor-by-annette-simmons/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book Review: The Element &#8211; How Finding Your Passion Changes Everything by Ken Robinson</title>
		<link>http://www.themarcompass.com/2009/07/07/book-review-the-element-how-finding-your-passion-changes-everything-by-ken-robinson/</link>
		<comments>http://www.themarcompass.com/2009/07/07/book-review-the-element-how-finding-your-passion-changes-everything-by-ken-robinson/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 15:55:37 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[book review]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[finding your element]]></category>
		<category><![CDATA[ken robinson]]></category>
		<category><![CDATA[life]]></category>
		<category><![CDATA[reading]]></category>
		<category><![CDATA[Recommended Reading]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[the element]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=370</guid>
		<description><![CDATA[ The first time I heard the phrase “in your element”, I was about 20 years old and visiting a history museum with my mom. At one point during our visit she turned to me and said, “You’re really in your element here.” At the time I just smiled and thought, “I wonder what she means by that?” Years later I am reading The Element: How Finding Your Passion Changes Everything by Ken Robinson and remembering that day – finally getting what my mom was trying to say to me. Pity I didn’t get it – and she didn’t elaborate then!]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/07/07/book-review-the-element-how-finding-your-passion-changes-everything-by-ken-robinson/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book Review: The Anatomy of Buzz Revisited: Real Life Lessons in Word of Mouth Marketing by Emanuel Rosen</title>
		<link>http://www.themarcompass.com/2009/06/18/book-review-the-anatomy-of-buzz-revisited-real-life-lessons-in-word-of-mouth-marketing-by-emanuel-rosen/</link>
		<comments>http://www.themarcompass.com/2009/06/18/book-review-the-anatomy-of-buzz-revisited-real-life-lessons-in-word-of-mouth-marketing-by-emanuel-rosen/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 16:29:52 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Integrated Marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[power of words]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[word of mouth marketing]]></category>
		<category><![CDATA[anatomy of buzz]]></category>
		<category><![CDATA[business reading]]></category>
		<category><![CDATA[buzz marketing]]></category>
		<category><![CDATA[emanuel rosen]]></category>
		<category><![CDATA[recommended marketing book]]></category>
		<category><![CDATA[successful campaigns]]></category>
		<category><![CDATA[word of mouth]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=358</guid>
		<description><![CDATA[In The Anatomy of Buzz Revisited: Real-life lessons in Word-of-Mouth Marketing author Emanuel Rosen takes a look at buzz from a new perspective. He figures that by now, we already know what buzz is, and he's right. For the most part we do. We get buzz, but Mr. Rosen uses this new edition to address the parts of buzz we may not yet get: How to do it and Why it is so important.]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/06/18/book-review-the-anatomy-of-buzz-revisited-real-life-lessons-in-word-of-mouth-marketing-by-emanuel-rosen/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book Review: Outliers The Story of Success by Malcolm Gladwell</title>
		<link>http://www.themarcompass.com/2009/05/25/book-review-outliers-the-story-of-success-by-malcolm-gladwell/</link>
		<comments>http://www.themarcompass.com/2009/05/25/book-review-outliers-the-story-of-success-by-malcolm-gladwell/#comments</comments>
		<pubDate>Mon, 25 May 2009 15:05:15 +0000</pubDate>
		<dc:creator>Joyce Dierschke</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Business Books]]></category>
		<category><![CDATA[Life in General]]></category>
		<category><![CDATA[Success in Business]]></category>
		<category><![CDATA[Work Life]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[malcolm gladwell]]></category>
		<category><![CDATA[motivational]]></category>
		<category><![CDATA[outliers]]></category>
		<category><![CDATA[reading]]></category>
		<category><![CDATA[reading list]]></category>
		<category><![CDATA[Recommended Reading]]></category>
		<category><![CDATA[story of success]]></category>
		<category><![CDATA[success in perspective]]></category>
		<category><![CDATA[success of bill gates]]></category>
		<category><![CDATA[success theory]]></category>
		<category><![CDATA[work life]]></category>

		<guid isPermaLink="false">http://www.themarcompass.com/?p=322</guid>
		<description><![CDATA[Why do some people succeed in life while others struggle? Is it a difference in intelligence? Genetics? Environment? Opportunity? Or just plain luck?]]></description>
		<wfw:commentRss>http://www.themarcompass.com/2009/05/25/book-review-outliers-the-story-of-success-by-malcolm-gladwell/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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